Dove Self-Esteem Project

The "Dove Self-Esteem Project" is a campaign created by Dove to help young people overcome body image issues and fulfill their potential by building positive body confidence and self-esteem. Dove and Cartoon Network collaborated to create a series of six advertisements using Steven Universe characters. An eBook will also be included in this project.

Synopsis
"Dove Self-Esteem Project has been helping young people build positive body confidence since 2004. Now, the Dove Self-Esteem Project joins Cartoon Network to take on body confidence and self-esteem issues! And who better to teach us a few lessons than the Crystal Gems from Steven Universe?"

Appearance Related Teasing and Bullying
Amethyst and Jasper talk about accepting who you are.

Characters
 * Amethyst
 * Jasper
 * Steven Universe (non-speaking cameo)

Competing and Comparing Looks
"In our latest confidence-boosting adventure with Steven Universe, Smoky Quartz and Sardonyx chat about their totally different, but equally amazing, bodies – reminding us that we’re all beautiful and unique!"

Characters
 * Smoky Quartz
 * Sardonyx

We Deserve to Shine
"In this music video, the Crystal Gems, along with some friends, join to celebrate all bodies... because we all deserve to shine!"

Lyrics

Characters
 * Ruby
 * Sapphire
 * Garnet
 * Amethyst
 * Purple Puma
 * Pearl
 * Steven Universe
 * Connie Maheswaran
 * Stevonnie

Which Crystal Gem Are You?
Which Crystal Gem Are You? is a personality quiz hosted by Cartoon Network and Dove for the Dove Self-Esteem Project. You answer 10 different questions and are given a Gem/personality description. The quiz can be taken here.

Questions
Question 1A 

What pet would you have?
 * Cat
 * Dog
 * Bird
 * Horse

Question 1B 

Choose a Gem power:
 * Weapon summoning
 * Shapeshifting
 * Fusion
 * Kinesis

Question 1C 

Choose one these foods:
 * Burrito
 * French fries
 * Pie
 * Pizza

Question 2 

Which music do you like best?
 * Rock
 * R & B
 * Electronic
 * Classical

Question 3A 

Which hobby best suits you?
 * Hiking
 * Watching your favorite show
 * Arts & Crafts
 * Meditating

Question 3B 

Which resident of Beach City would be your best friend?
 * Connie Maheswaran
 * Buck Dewey
 * Vidalia
 * Kiki Pizza

Question 4 

Which of these Gems are your favorite character?
 * Lapis Lazuli
 * Ruby & Sapphire
 * Bismuth
 * Pink Diamond

Question 5 

Choose an emoji:

Question 6 

Which Steven Universe song is your favorite?
 * Comet
 * Giant Woman
 * Stronger Than You
 * Do It for Her

Question 7 

Which traits are most like you?
 * Bold, fun
 * Cool, confident
 * Intuitive, emotional
 * Strong, assertive

Question 8 

Where would you go on vacation?
 * Amusement park
 * Art museum
 * Beach weekend
 * Summer camp

Question 9A 

Where would you want to live?
 * By the beach
 * In the city
 * Out in nature
 * In a big house with friends

Question 9B 

What do you look for in a friend?
 * Someone honest
 * Someone kind
 * Someone loyal
 * Someone who is different

Question 9C 

What's your favorite season?
 * Spring
 * Summer
 * Autumn
 * Winter

Question 10 

How would you help a friend with a problem?
 * Offer possible solutions
 * Listen patiently while they vent
 * Give them their space
 * Crack jokes until they feel better

Trivia

 * It is revealed in Project 2 that Sardonyx is 20 feet tall.

Errors

 * In "We Deserve To Shine" Stevonnie's gemstone has the wrong number of facets.

Dove Self-Esteem Project